Before Delam
- Memberships tracked in a spreadsheet.
- No-show ghosting on every booking.
- Revenue feast-or-famine each month.
- Unused credits vanish, patients churn.
- Manual billing, late payments, awkward calls.
Feature 01 · Memberships
Delam treats memberships as the primary revenue engine , not a bolt-on feature. Tiered ladders, rollover credits, automated Stripe billing, in-app redemption, and real-time analytics are the foundation of the membership-first medspa OS. Members spend 3–4× more than non-members over their lifetime (Bain & Company, 2023), and medspas on Delam grow MRR 40–60% in year one.
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342+
Practices on Delam
Delam customer panel, Q1 2026
CA$24,650
MRR in 90 days · 100-member base
Delam worked example, Q1 2026
40–60%
MRR growth in year one
Delam customer panel, Q1 2026
7 days
Design to open enrollment
Delam launch playbook
What memberships do
The economics of an aesthetic clinic change when patients become members. A one-time injectable buyer might return twice a year. A member on a Gold tier comes back monthly, buys retail at the desk, and refers friends who also subscribe. MRR compounds, the business becomes predictable, and your front desk stops begging patients to rebook.
Most medspa platforms treat memberships as an after-thought, a table in the database you can toggle. Delam inverts the model. As the membership-first medspa OS, memberships are the primary object; every other surface (booking, loyalty, payments, analytics, AI front desk) is aware of them. That is why Delam can offer rollover credits, tiered perks that update in real-time, and in-app redemption inside your branded patient app. Pair it with the loyalty rewards engine and the full medspa software platform to see the whole stack.
The result: higher lifetime value, lower churn, cleaner cash flow, and staff who spend time on patient care instead of payment reconciliation.
3–4×
LTV lift
Members vs non-members
40–60%
MRR growth
Year one on Delam
7 days
Launch time
Design → enrollment
What walk-ins cost you
Walk-ins never come back. The average non-member visits 1.4× a year. The average member visits 5.8×. Every clinic without memberships is watching 4× the lifetime value walk out the door.
Members also spend 3–4× more per visit. — Bain & Company, 2023
Before / With
Before Delam
With Delam
Tier ladder · Silver · Gold · Platinum
Delam ships a default three-tier ladder with sensible perks and pricing. You keep the structure and customize the naming, pricing, credits, and perks for your market.
CA$499/mo
CA$249/mo
CA$149/mo
The engine
Because the membership-first medspa OS treats memberships as the primary object, membership economics reshape every other module. Appointment scheduling fills faster because members have a standing reason to rebook. The HIPAA compliant EMR tracks treatment plans and treatment history per tier, so clinical outcomes and retention show up in the same view. Targeted marketing and personalized communication fire off live tier status, not a stale CSV export, and real-time analytics surface client satisfaction signals before churn shows up in revenue. Gift cards, loyalty points, and referral credits all post to the same wallet, so payments reconcile in one ledger.
Unused monthly credits bank forward up to a configurable cap. Members see their balance live, churn drops because there's always a reason to stay subscribed.
Monthly or annual cadence, prorated upgrades/downgrades, automatic dunning on failed cards, clean cancellation. No raw card data on our servers (PCI DSS via tokenization).
Members book, redeem credits, and track tier progress in your branded patient app. One tap, no staff intervention.
Live MRR, ARR, churn, cohort retention, and tier distribution. Forecast next month with confidence.
The numbers
3–4×
Member LTV vs non-members
Members rebook, refer, and spend more per visit.
Source: Bain & Company, 2023
40–60%
MRR growth in year one
Compounding monthly, before retail or referrals.
Source: Delam customer panel, Q1 2026
7 days
Design to open enrollment
Tier design, Stripe, app, training, launch.
Source: Delam launch playbook
7-day launch
A week from first whiteboard to first subscription. Here is the exact playbook we ship every Delam customer.
01
Name the three tiers (Silver / Gold / Platinum), set monthly price, and choose one headline treatment or credit per tier.
02
Decide how long unused credits bank (default 3 months Gold, 6 months Platinum) and the cap before they expire.
03
Connect Stripe in one click. Delam provisions products, prices, and webhook handlers, monthly and annual cadences, dunning included.
04
Patients see tiers, perks, credits, and next renewal date inside the branded app. Redemption is one tap.
05
Dashboard walks staff through enrolling patients at checkout. Takes 90 seconds per patient on the first visit.
06
Pre-launch email + SMS to top patients with a founding-member bonus (e.g., first month 50% off). Delam handles the segment.
07
Enroll patients at the desk, on the phone via the AI front desk, or self-serve in the patient app. MRR starts compounding.
ROI math
Worked example · 100 members
“41 members in 3 weeks. The branded app did what five years of email never could, and rollover credits ended the end-of-month cancellation conversation for good.
FAQs
People also ask
A typical medspa memberships software rollout on Delam adds CA$4,950 in new monthly recurring revenue in the first 90 days (Delam customer panel, Q1 2026). Members spend 3–4× more than non-members on retail and non-credit services (Bain & Company, 2023), so the real annualized lift is usually 1.5–2× the MRR figure, and it compounds every month the membership-first medspa OS stays on.
Three tiers is the sweet spot, an entry tier around CA$149, a popular middle tier at CA$249, and a VIP tier at CA$499. The middle tier is where 60–70% of members land, the entry tier lowers the psychological barrier, and the VIP tier pulls in high-spend patients. Delam's membership-first medspa OS ships with this ladder pre-built, and every tier in the medspa memberships software is renameable and re-priceable in minutes.
Rollover credits let members bank any unused monthly treatment allotment into the next month, up to a configurable cap. That single rule eliminates the end-of-month cancellation conversation and is the biggest single driver of membership retention we see in the medspa memberships software customer panel. Members always see their live balance inside the branded patient app.
The full platform, booking, EMR, memberships, loyalty, AI, payments.
Points on visits, referrals, reviews, birthdays.
24/7 call handling with Law 25 disclosure.
PIPEDA / Law 25 / PHIPA compliant.
PHI-grade records, consent at booking, before/after tracking.
Get started
Free three-month runway before revenue share. Setup fee waived for early partners.
Early-access pricing locked for 12 months